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About

The Minnesota Team is made up of highly experienced, multidisciplinary professionals whose highest priority is serving you. We are here to transform your expectations when selling. Say goodbye to the days when a real estate transaction was time consuming and exhausting! Instead, experience more specialized resources, more value, and more compelling results.‎

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Selling

Utilizing unprecedented resources, we will craft a unique and winning strategy to sell your real estate. Other firms may claim to offer VIP services, but often rely on the MLS alone for property marketing. At Minnesota Team we go far beyond those conventions, by custom-tailoring our marketing programs through proprietary statistical models with proven results.

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Opportunity + Value

Industries change. Markets evolve. Great companies innovate. Real estate should be no exception. Yet, the traditional brokerage commission construct has not evolved in decades - and we know you've noticed. When you're ready to sell, take advantage of our white glove client service and unbeatable listing costs.

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Marketing

The Minnesota Team’s proprietary marketing solutions create focused and rewarding property advertising campaigns with quantifiable results. We have no set marketing agenda, every property is assessed, and a customized road map is created with accountability and deliverables tied to a specific timeline. Our goal, from presentation to target marketing, is to elevate each property above others for sale in the area and beyond.

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How We Do It

Our innovative marketing syndication approach features a pioneering single-entry, no-code content hub that systematically disseminates property listings across various channels to a perpetually expanding network database. Integrated with cutting-edge MarTech strategies, this platform effectively engages prospective buyers by harnessing their browsing behaviors. From search engines to custom websites, email campaigns to mobile applications, our method ensures maximum exposure across diverse marketing platforms. For sellers looking for a more discreet approach, our Private Market allows for listings to remain anonymous and to be delivered directly to our proprietary network.

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NONMLS.COM®

NONMLS stands out as a pivotal acronym in contemporary real estate dialogues, epitomizing opportunity and value within an online platform. At the heart of NONMLS.COM® lies a data-centric network that transcends traditional marketing approaches, augmenting a property's visibility and inherent worth. This platform seamlessly merges with local MLS data, furnishing an array of features such as 360-degree virtual tours, mobile-responsive listings, detailed property descriptions, and real-time performance analytics. Through the utilization of memberships, subscriptions, and data, exclusive listings are syndicated across 700+ public and private channels, ensuring unparalleled online exposure. NONMLS.COM® is seamlessly integrated into our extensive network of touchpoints, not only captivating local buyers but also expanding your property's outreach globally. This is a glimpse into the network: MikeWIlen.com, 1MW.com, BurnsvilleHouses.com, LakeMinnetonkaGroup.com, MinnesotaForeclosures.com, IllinoisTeam.com, MinnesotaRealtyOffice.com, MinnesotaHomesRealEstate.com, LakeMinnetonkaRentals.com, BurnsvilleCondos.com, SaintAnthonyHomes.com, BlaineCondos.com, WilenRealty.com, NewYorkRealtyOffice.com, MikeWilenRealEstate.com, MinneapolisCondoGroup.com, MinneapolisNorthLoop.com, ILRET.com, TexasRealtyOffice.com, RichfieldTownhomes.com, MinneapolisForeclosures.com, MinnetristaHomes.com, FloridaRealtyOffice.com, ShakopeeHouses.com, MinneapolisForeclosures.com, MinnetristaHomes.com, FloridaRealtyOffice.com, ChicagoRealtyCapital.com, LakevilleHouses.com, SpringLakeParkRealEstate.com, LakeMinnetonkaHouses.com, MinnesotaRealEstateOffice.com, SaintLouisParkHouses.com, BurnsvilleTownhomes.com, SpringLakeParkHomes.com, NONMLS.com, LakeMinnetonkaTownhomes.com, GoldenValleyTownhomes.com, EaganCondos.com, MNRealEstateHomes.com, MaplePlainRealEstate.com

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E-Delivery

Amazon SES is a cloud-based email service provider for high volume email automation. With the ability to send hundreds of billions of emails annually, Amazon stands out as the preferred choice for executing email deliverability. Amazon SES powers our sophisticated and proprietary email delivery method with configurations capable of sending over 24+ emails a second. Through a blend of listings, surveys, dynamic ads, and feedback initiatives, we propel listings to the inbox, captivating audiences far and wide.

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Algorithm

A strategic real estate marketing approach entails disseminating a listing across various touchpoints to engage potential buyers throughout their purchasing journey. Our refined algorithm enables us to effortlessly showcase your listing via a carefully curated, multi-channel network of diverse marketing outlets. Simplifying the algorithm:

Research & Strategy: Market dynamics, comprehensive marketing strategy.

Data Creation: A robust database of potential prospects.

Data Compilation: Organizing and structuring data for effective use.

Creative: Crafting compelling and tailored marketing content.

Schedule: Strategically planning the marketing campaign timeline.

Delivery: Executing the campaign with precision and efficiency.

Engage: Actively involving and interacting with the target audience.

Gather: Collecting feedback and valuable insights.

Adjust: Making necessary adjustments based on performance.

Reports: Empowering property sellers with enhanced decision-making capabilities, we deliver weekly reports that reveal comprehensive market landscapes, providing valuable insights into the marketing strategies of your listing.

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SEO

Search Engine Optimization Strategies

‎Utilizing a series of search engine optimization (SEO) techniques, we guarantee high search result rankings to keep your property front of mind. ‎Our dedicated efforts secure top Google rankings, enhancing visibility amidst the millions searching for real estate online daily. In addition, skilled web designers and developers create captivating, user-friendly media showcasing your property’s assets.

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Tailored Creative

1Megawatt (1mw.com), affectionately recognized as the powerhouse of real estate advertising, is our in-house team of marketing professionals dedicated to maximizing your investment. Specializing in a wide array of media including digital, print, video, and 3D platforms, they handle everything from website development and floor plans to architectural drawings, digital and print advertising, collateral creation, customizable emails, and ongoing marketing programs. 1MW, elevated its capabilities by forming strategic alliances with two global teams of data and analytics professionals. Together, they maintain continuous surveillance over all property marketing and syndication efforts, operating 24/7 to maximize effectiveness and reach. In addition, they syndicate listings to various international touchpoints, including: Rightmove and Zoopla in the UK, Domain in Australia, Juwai in China, PropGOLuxury for international audiences, 99acres and Magicbricks in India, Lamudi on an international scale, and PropertyFinder in the Middle East.

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Presentation‎

Step into a realm where real estate listings transcend the boundaries of conventional presentation, emerging as immersive experiences that enthrall and captivate. Exclusive listings are not merely captured; they are meticulously curated by a select cadre of elite photographers, each renowned for their expertise in encapsulating the essence of opulence and refinement. Employing advanced HDR techniques and fastidious editing, every image exudes unparalleled splendor and allure. The Minnesota Team’s pursuit of excellence extends far beyond static representations. We ardently believe in imbuing properties with vitality through compelling videos, immersive walkthroughs, and breathtaking aerial cinematography. Each facet is painstakingly crafted to illuminate every aspect of your property, enabling prospective buyers from around the globe to authentically immerse themselves in its magnificence from every perspective. A dedication to elevating the real estate experience transcends mere presentation; it encompasses the provision of invaluable insights. Our web tours transcend conventional boundaries, offering not only immersive encounters but also essential analytics. Detailed metrics empower sellers with crucial data, ranging from page traffic to engagement metrics and even average demographics, thereby facilitating a deeper understanding of their audience and fostering informed decision-making. We recognize the enduring impact of print media, which is why each print advertisement is a masterpiece in its own right, ensuring that your property commands attention amidst the ordinary, further enhancing its allure and desirability.

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Development

Builder, Land & Development Marketing and Sales

If you’re building, planning, or developing it we have the tech tools and talent to sell it. We work exhaustively to understand your destination and what makes it unique. Recognizing the developer is just as crucial as the project itself, we strategically engage with media across all platforms, crafting a compelling narrative that highlights the unique opportunities presented by the project and developer. Depending on your desired level of our involvement in your property marketing, we can cover the full spectrum of property presentation and representation, including financial reporting, brand strategy, brand identity, messaging, copywriting, collateral design, web design/development, photography/videography, rendering/interactive VR, print production, marketing strategy, competitive analysis, data & research, social media, SEO/SEM, advertising, email marketing, distribution, and access marketing.

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Mike Wilen

Licensed Real Estate Broker Associate

612-400-9000

Mike@MinnesotaTeam.com

About

"Find out information first, and then communicate it. Stay on top of the market and be service-oriented. Get there first and take care of your client's needs to achieve their goals. Be professional and operate with integrity. Find a challenge. Create a good, efficient and cost-effective solution. Repeat.”

Started as a receptionist, shortly after #2 in listings sold and one of the top selling individual agents in Minnesota.

Over 700+ properties sold representing the seller.

Co-founded MinnesotaTeam.com, 1MW.com, NONMLS.com.

Large group speaking engagements on real estate sales.

Collaborated closely with renowned real estate owners and developers.

Minnesota Homeownership Center contributor.

Coldwell Banker President's Club

Coldwell Banker Global Luxury

Twin Cities Business Super Real Estate Agent 6 consecutive years.

Development & Conversion

Negotiated easements for utilities at a city level.

Sales and marketing, 30+ unit conversion development in Minneapolis.

Sales and marketing, 54+ unit project in Eden Prairie.

Sales and marketing, 20+ unit development in Western MN.

Sales and marketing, 100-acre land reconfiguration in Southern MN.

Sales and marketing, 130-unit condo conversion in Minnetonka.

Negotiated a large-scale development in Wright County at a city level.

Successful turnaround of a single-family development achieving sell-out.

Sales and marketing, 400+ acre project in Southern MN.

Marketing & Technology

‎Design and build to completion, full-stack large-scale real estate websites with cutting-edge technologies.

Worked with several real estate startups on the development of search and and API integration.

Involvement in brokering over 3,000 .com's with notable transactions through Escrow.com.

Developed over 8 React/NextJS real estate websites.

Implemented artificial intelligence for predictive analytics.

Approximately 42 Million active email contacts.

Created 13 websites for top-producing brokers, and dozens of others for differing industries.

Started 1Megawatt (1MW.com) in-house marketing and advertising group.

Developed NONMLS.com a single-entry, no-code content hub, built on Amazon web servers with MarTech integration. Seamlessly integrating with existing MLS data with cutting-edge capabilities.

Implementation of sophisticated UTM parameters, website analytics, email marketing, CRM systems, and cloud networks.

Lender Owned Real Estate Expertise

Established partnerships with over 35+ of the largest and most sophisticated lenders in the market.

300+ listings sold for lenders.

1,000+ properties managed through eviction.

10,000+ portfolio valuations.

Developed MinnesotaForeclosures.com for managing foreclosure real estate.

Assembled an international team capable of completing 90+ highly accurate property valuations daily.

Developed a proprietary and automated method for calculating loss severity percentages on lender loan pools integrating loan processes, delinquency rates, crime statistics, sale timeframes, average property prices, market conditions, and Broker Price Opinions - benefiting investors, and meeting regulatory compliance standards.

Real Estate Finance Advisory

Highly experienced across the entire capital spectrum of real estate finance, including: conventional, FHA, USDA, corporate term loans, revolving credit, rehab, mezzanine, short-term bridge financing, credit lines, and balloon payment CDs.

Media

Fox News, Super Bowl Rentals

Minneapolis Saint Paul Business Journal, Super Agent

Star Tribune, Home Sales

Bench and Bar, Law Firm Office

New York Times, Luxury Real Estate

Artful Living, Property Promotion

Pioneer Press, Living Spaces

HousingWire, Brokerage Model

USA Today, Crown Jewel of Northern Minnesota

The Wall Street Journal, Mansion Section

Twin Cities Business Magazine, Super Agent

St. Cloud Times, Queen Victorian

Netflix Housing Special

Development Marketing & Advertising

‎Earlier in Mike Wilen's career, he had the opportunity to work under a visionary rental conversion developer, overseeing projects such as Regency Parc Townhomes in Eden Prairie and the Villas at Chasewood in Minnetonka. Alongside Dean, Mike managed all aspects of online advertising for both conversion projects while ensuring rental options remained available for the owner during the conversion process. This involved maintaining separate operations for each project to prevent misconceptions about their success. The projects included well over 2,000 individual property syndications, management of four websites, and the creation of a comprehensive backend management platform. This experience proved invaluable for Mike, serving as a segue to develop and scale the single-entry, no-code global property syndicate, NONMLS.com, which is the driving force behind today's groundbreaking real estate marketing.

Decoding the MLS

A valued team member, renowned for their programming expertise, once humorously remarked, "The MLS is essentially an Excel spreadsheet with photos; don't overthink it." This remark ignited a crucial inquiry: How can we elevate the real estate marketing experience for our clients while avoiding unnecessary complexity? Dedicated to modernizing archaic industry norms and tailoring services to each client's distinct requirements, we've meticulously crafted a comprehensive array of marketing capabilities, giving rise to 1Megawatt (1mw.com), fondly dubbed "powered real estate marketing" within our circle. We've consolidated the roles of photographer, graphic designer, MLS specialist, agent social media aficionado, print marketing designer, and persona researcher into a cohesive, symbiotic team overseeing all creative endeavors. This team serves as a conduit for enhancing your property's exposure, devising strategic plans, and delivering unprecedented marketing and advertising results.

Unlocking Opportunity - Land Configuration

In a strategic move aimed at unlocking potential and adding value, we orchestrated the conceptualization of a hypothetical new configuration for three expansive land parcels owned by our esteemed real estate client in Zumbrota, Minnesota. This initiative presented a $10 million refinancing opportunity. By dividing these parcels into a network of 12 strategically designed plots, we ignited fresh development prospects along the burgeoning expansion of Highway 52. Our configurations included ingress and egress ramp designs, considerations for a potential bridge, complexities related to emerging powerline challenges and easements, and anticipated future expansion and prosperity in the area. Our goal was to closely adhere to and seamlessly align with the ambitious Highway 52 corridor improvement projects scheduled for 2030 and 2040, spanning from Saint Paul to Rochester. The endeavor epitomized a harmonious blend of foresight and innovation, aimed at propelling our client's real estate holdings to the next level.

Global Luxury

Recognizing that selling a pinnacle property necessitates an exceptional level of service, Global Luxury delivers a concierge-style experience previously unseen in real estate. Our commitment to surpassing expectations mirrors the significance of the financial investment at hand, ensuring that every client receives an experience commensurate with the extraordinary nature of their property. Global Luxury transcends the role of a mere brokerage firm specializing in high-end homes; it epitomizes a meticulously curated selection of the most extraordinary properties, each meticulously marketed to meet the unique demands of its location and clientele. Distinguished by its unwavering commitment to the upper echelon of the real estate market, Global Luxury ensures a level of service that befits the caliber of properties it represents. Tailoring its marketing strategies to the singular attributes of each property, Global Luxury guarantees a bespoke and innovative approach that captivates discerning buyers. Unlike any other brokerage, we devote entire teams to singular properties, epitomizing our dedication to presenting each listing with unparalleled distinction. When clients entrust us with the sale of their luxury residence, they gain access to an unparalleled level of service that cannot be replicated by conventional firms. Leveraging the vast Global Luxury network, spanning over 100,000 independent sales associates across more than 2,700 offices worldwide, we transcend boundaries to connect extraordinary properties with discerning buyers on a global scale.

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